88% of Marketers Are Now Using Video for Content Marketing Purposes - www.komarketing.com
As advertisers search for better approaches to lift their substance showcasing methodologies, new examination proposes that large numbers of them are going to video.
Vidyard and the Content Marketing Institute as of late collaborated to direct the "Content Marketing Video and Visual Storytelling Survey," and measurements showed that 88% of advertisers are presently involving videos for content promoting. That being said, many are rookies to this space, with most of advertisers (38%) expressing that their association has just been using video content for 1-4 years.
In the course of the most recent two years, most advertisers (83%) concur that video has become more critical to their business. Hitherto, 71% of respondents said that their association is getting at any rate "normal outcomes" with their video content, and it is meeting their assumptions. Around 17% expressed that it was surpassing their assumptions.
Tracking down Avenues of Success in Video Marketing
In spite of the difficulties that have created considering the pandemic, past research shows that advertisers have had the option to develop their client base, explicitly through video.
MotionCue distributed its "Video Marketing Statistics 2021: Navigating Through Change" report, and 78% of advertisers said that video assisted them with getting new clients in 2020. Moreover, 85% accept that video will assume a basic part in showcasing throughout the next few years.
Most advertisers (70%) say that video content has shown a positive profit from speculation. Around 28% case that it has assisted them with building brand mindfulness, and 24% say that it has assisted them with clarifying items.
Thanks again for stopping by to check out and peruse the #trending in video blog from your friends at Best Made Videos®. Whether you are located in Seattle, the Pacific Northwest or beyond, I hope you can use these wedding videography and video production tips to take your video content creation to the next level and far beyond!