#trending in video - February 15, 2021

Good morning and welcome to the #trending in video blog from Best Made Videos®. Today we are looking at an article from business2community.com and our hope is that you can use this video marketing blog to take your video content creation to the next level and beyond. We are a Seattle-based live event video production company in the beautiful Pacific Northwest.

Each brand needs an advertising technique to advance the business. For this situation, a substance promoting effort is ideal for this reason as it assists brands with accomplishing their objectives flawlessly. Videos are probably the most ideal alternative to go with regards to running a mission. 

The explanation is that videos are considerably more engaging than different kinds of substance. The moving pictures and sounds are incredible in drawing in the crowd's consideration at a solitary look. The data compactness is another motivation behind why an ever increasing number of individuals are appended to videos. 

Plus, we're headed to the post-text world in which internet perusing data will be out-dated soon. On account of the appearance of online media, visual substance is currently a lot of appreciated than the alternate route round. This has molded the present clients' inclinations. 

Picking the correct sort of promoting video is a significant advance to prevail in an advertising effort. That is on the grounds that each video focuses on an alternate reason in the showcasing channel. Here are the best five to consider in case you're searching for the ideal sort of video substance to improve your mission. 

1. Explainer Videos 

It is safe to say that you are searching for the most ideal approach to address your image in broad daylight? Explainer videos are specialists in this field. This video content incorporates each snippet of data about your image and conveys it in an engaging manner. 

Because of its drawing in substance in nature, explainer videos can transform even complex information into a wonderful introduction. Also how useful this video is without leaving the crowd exhausted briefly. 

For the most part, explainer videos come as enlivened video with a heavenly portrayal to help them. This unrivaled blend makes it simple for watchers to process the significant data. This video is your interpretation of when you look for instructive substance that communicates your image well. 

2. Step by step instructions to/Tutorials 

Step by step instructions to or instructional exercises is another video substance to snare your crowd's consideration. This video is obviously simple to burn-through as it depicts how something is made or done. 

Have you ever asked why any instructional exercise video gets a greater number of perspectives than different sorts of substance? The explanation for this information isn't advanced science. Individuals are interested about things. 

Along these lines, when there's an instructional exercise about making odd stuff, individuals couldn't imagine anything better than to see it severely. It's nothing unexpected that how-to videos consistently get one of the most elevated commitment paces of all. 

The best thing about this sort of video is any industry can deliver it for their own advantage. You can utilize instructional exercises to prevail in your mission. 

3. Item Demo Videos 

At the point when you've held the crowd's advantage, it's an ideal opportunity to impact them further with content in the choice stage. Item demo videos are basically content about your item or administration that you sell. The videos incorporate nitty gritty data, for example, highlights, advantages, and capacities. 

Intrigued watchers will pay attention to your video and use it as the primary wellspring of their choice. On the off chance that your video serves the most needed data, it's bound to get higher transformation eventually. 

In any case, on the off chance that you overlook the significance of giving a well-serving item video, you'll pass up the chance. Item videos are one reason why individuals choose to buy from you. 

4. Tribute Videos 

An incredible method to persuade the intended interest group is by convincing with clients' confirmation on your side. For this situation, you can go through tribute videos to level your mission game as they fill in as social verification about your image. 

The excellence of this video is that your own current clients do all the talking. They can gloat about your item and how it encourages them in their manner. With how excited clients talk about your image, they can without much of a stretch impact others to join their fad. 

All things considered, that is the way a local area works. Individuals hear each out other. They can confide in what the others say essentially as a result of the last talk in their point of view. Tribute videos aren't about the brand any longer, not in fact. 

5. Culture Videos 

Another kind of video that you can use to convince more individuals is organization culture videos. 

Organization culture videos (likewise called societies) vigorously exhibit your image in a more close to home methodology. You will introduce how your organization resembles, how everything works in the background. For instance, you can join the creation interaction to show how genuine you're in the business. 

Some different procedures are to show the hard working attitude in your organization to intrigue expected clients and colleagues, also. This video is amazing when you focus on a divided market as it presents your image in a more smooth, proficient way.

Thanks again for stopping by today! I hope you can take some of our video marketing tips and tricks and use them to lift you video production content creation to the next level. Thanks again and whether you are in the beautiful Pacific Northwest, Seattle or otherwise please stay safe!

Corporate Videography FAQs

Answers for companies looking for event videography, corporate branding videos, convention coverage, and more.

What videography services do you provide?
Best Made Videos® is a full-service video production company focusing on live events, conferences, corporate branding videos, small business marketing videos, weddings, and more.
What is your experience with corporate events specifically?
Reid Johnson, owner of Best Made Videos®, has been a corporate videographer for over 18 years and has filmed for companies such as Amazon and Microsoft, plus a wide range of organizations and conferences.
Can I see a full-length sample of a similar video?
Yes. Corporate work is organized by video type so you can quickly find relevant examples, including conference videography, corporate video production, live event videography, real estate videography, small business promo videos, and livestreaming services.
What types of conferences do you film?
Best Made Videos® provides full-service coverage for conferences, conventions, and summits—from single-day meetings to multi-day gatherings. Coverage can include keynotes, panels, breakout sessions, sponsor activations, and the “pulse” of the event: attendee engagement, networking, and real reactions—while coordinating smoothly with planners and AV teams.
Do you offer corporate or conference photography services?
Best Made Videos® focuses on videography and can recommend or partner with highly rated corporate and conference photographers in Seattle when needed.
Where is Best Made Videos® located?
Best Made Videos® is based in West Seattle, Washington.
Do you offer destination videography services?
Yes. Best Made Videos® is available for destination and travel videography anywhere in the world.
Why should I choose Best Made Videos® over another corporate videographer?
Corporate projects often require speed, reliability, and brand-safe storytelling. Best Made Videos® emphasizes fast turnaround when timelines are tight, professional interview and storytelling experience, reliable event execution, transparent pricing, and strong technical capability for complex productions (including multi-camera and live-stream logistics when needed).
Will you be the lead shooter, or will you send an associate team?
Reid Johnson will be the lead videographer on-site, alongside any contracted associate videography team members if your event requires additional coverage.
What moments or events do you capture during a conference or trade show?
Coverage typically includes main stage/keynotes, panels, and breakout sessions, plus attendee engagement and reactions, networking and “in-between” moments, branded B-roll (signage, venue scale, details), and optional on-the-spot testimonials or soundbites for future marketing.
What do you and your team wear?
Typically black slacks and a black shirt (or venue-required attire) to blend in professionally and stay unobtrusive.
Are you fully insured?
Yes. A Certificate of Insurance (COI) can be provided upon request.
Will you perform a site walkthrough or tech rehearsal?
A pre-event walkthrough or tech rehearsal can be requested on a case-by-case basis. Depending on timing and distance, a fee may apply.
How do you handle audio?
Depending on the event, audio can be captured using dedicated microphones and recorders, or by working alongside your AV team to record clean feeds with redundancy.
Do you record to dual card slots?
Yes. Cameras record dual-slot for redundancy, and footage is backed up in multiple locations after your event.
Do you provide 4K exports?
Yes. Deliverables can be exported in the resolution and file type you need, including 4K when requested.
Do you offer same-day or next-day social media edits?
Yes. For conferences and trade shows, overnight recap highlight edits can be provided when requested.
Do you provide closed captioning or accessibility options?
Yes. Closed captions can be provided, including burned-in (permanent) captions on exported video files.
What is your revision policy?
Corporate video projects include two rounds of feedback and edits.
What is the turnaround time for the final master film?
Most corporate edits are delivered in about two weeks unless otherwise specified (and faster timelines are available for certain event recap needs).
Who owns the final product?
You own the final deliverables. Best Made Videos® generally retains the right to display work for portfolio/marketing purposes unless otherwise agreed.
What is your data backup and archiving workflow?
Footage is protected with a multi-step data preservation process using redundant backups (such as local and cloud storage, and additional archival methods as needed).
How do you handle talent releases for attendees?
If needed, Best Made Videos® can provide recommended signage and/or release forms to support attendee filming at your event.