#trending in video - July 2, 2021

THE RISE OF VIDEO MARKETING AND HOW IT AFFECTS YOUR BUSINESS - https://www.valuewalk.com/the-rise-of-video-marketing-and-how-it-affects-your-business/

As you look through your Facebook or Instagram channel, you notice that it comprises generally of videos. Furthermore, these are the videos that you watch 80% of your experience via online media. 

What might be said about YouTube videos? 

As per measurements, 6 out of 10 individuals like to watch videos online rather than TV. We face a daily reality such that the quest for answers for issues happens on the Internet. Videos assume a vital part in the dynamic interaction. 

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Video promoting is an amazing method to arrive at both potential and existing clients. Video advertising will totally change the manner in which you work together. 

As indicated by insights: 

Commercial 

90% of customers say videos help them settle on buying choices. 

97% of advertisers say videos help construct client trust. 

81% of organizations use video to advance. 

Live videos (transfers) will represent 13% of all traffic by 2022. 

More than 80% of all traffic will be video by 2022. 

74% of individuals who have the chance to see an item in real life by means of video will get it. 

What Is Video Marketing? 

Showcasing is a publicizing action that plans to illuminate people in general about your business, its administrations, and its items. As a rule, it's anything but expected for direct deals, however it permits you to teach general society about your business. 

Assuming we accept social promoting for instance, on a Facebook page, you can show what benefits your business offers. Likewise, you can speak with your crowd through posts, remarks, and likes. Social showcasing can show people's opinion or say about your business or what will assist the business with improving the nature of its administrations. 

Previously, conventional showcasing techniques had a couple of publicizing instruments. In any case, this has changed with the approach of the Internet. There are a great deal of advanced showcasing techniques. Be that as it may, video advertising is starting to lead the pack in advancing items and administrations. 

Advantages of Video Marketing 

The most convincing explanations behind the compulsory execution of video showcasing in business are: 

Video showcasing is the best method to begin correspondence with the crowd. 

It is hard to begin speaking with the crowd when a business has quite recently begun working. No one thinks about it. Video advertising can cure the present circumstance. Exploration shows that video advertising can change individuals' perspectives towards a brand. Comprehend that video showcasing works best when the crowd is resting at home. Video altering quality additionally assumes a significant part in the introduction of your image. For instance, you can utilize such video programming as Movavi to alter your videos. 

Video showcasing can help adapt your image. 

Man-made reasoning is changing the view of all everyday issues. In any case, nobody feels that video advertising is changing our propensities as much as man-made reasoning. It is hard to adapt a brand (business) with just content as it has restricted abilities. Videos with individuals do some incredible things; they pass on feelings, recount stories, make it clear to the crowd what a brand is. Voice, appearance, character, character – these assume a significant part in video promoting. With their assistance, a watcher can pass on any message, so dig into subtleties. 

Video promoting has a gigantic potential. 

A great many individuals watch YouTube videos for quite a long time. Envision what it can mean for your business if everybody required a moment to watch your video. Exploration shows that around 90% of buyers watch videos on cell phones prior to settling on a choice. The world watches 1 billion hours of YouTube videos consistently. Remember that YouTube sees are expanding by 100% consistently, as is the crowd. Brands that picked this way of advancement a couple of years prior are presently making multiple times their underlying benefit. Video advertising is an insurgency that is breaking TV. 

Video content improves site SEO execution. 

Google claims YouTube, which implies a ton to advertisers who use video promoting in their business. There are various measurements on how often a site with an installed video gets more perspectives. As a rule, this figure is over 50. Web crawlers love videos since they believe them to be top notch content. Along these lines, use them on the home pages of your site. When you have video content, you can upgrade it with SEO-accommodating titles and portrayals. Hence, you will build your site's internet searcher rankings. Thusly, you can contact new crowds with videos as well as increment your site's pursuit rankings. 

Video showcasing is an ideal method to construct client certainty. 

It is hard to persuade the peruser with a promoting duplicate. It is not difficult to fabricate trusting and long haul associations with your crowd utilizing videos. For a decent beginning, it is sufficient to recount the crowd a brand story of as long as 60 seconds. The video will bring out a speedy passionate reaction from watchers. On account of the feelings that videos cause, a great many YouTube channels proceed to live and create. 

Video showcasing is the most ideal approach to command the notice of lethargic customers. 

Today, individuals don't have the opportunity to look through long promotion posts. They incline toward envisioned substance that promptly educates in every one of the insights about an item or administration. That is the reason organizations that utilization video showcasing in their advancement are effectively acquiring the consideration of clients. 

Video showcasing is the most ideal approach to beat the opposition. 

Numerous brands actually don't utilize video promoting in light of the fact that they believe it's excessively costly and doesn't pay off. This is their enormous error. While contenders are dozing, don't lose your chances. Utilizing videos and realizing top techniques can make you further developed and fruitful according to your customers. With its assistance, you can show the inward operations of your business, and consequently, acquire trust. It's simpler to get clients to believe video advertising than setting. 

Video promoting can help you cover a greater amount of various market portions. 

Market division is a significant segment of any advancement. Without its investigation, achievement is unimaginable. As indicated by measurements, some age bunches favor Instagram, others Facebook, and others YouTube. Since you can post videos on any of these three interpersonal organizations, it is feasible to draw in a lot bigger crowd than you expected. Videos draw in everybody, so foster video content that will bear some significance with each market fragment. 

Your substance may have high shots at getting you videos viral. 

Examination shows that individuals share videos considerably more frequently than text content. Under any video, you can make catches with which the crowd can share the video. Who knows, at some point, your video may get viral on the Internet.

Good afternoon and thank you again for coming by to check out the #trending in video biog from Best Made Videos®. Whether you are in Seattle, the Pacific Northwest or else where in the world, I hope you can use the video marketing techniques found in this blog to take your video content creation to the next level and beyond. Thanks again and please take care!

Corporate Videography FAQs

Answers for companies looking for event videography, corporate branding videos, convention coverage, and more.

What videography services do you provide?
Best Made Videos® is a full-service video production company focusing on live events, conferences, corporate branding videos, small business marketing videos, weddings, and more.
What is your experience with corporate events specifically?
Reid Johnson, owner of Best Made Videos®, has been a corporate videographer for over 18 years and has filmed for companies such as Amazon and Microsoft, plus a wide range of organizations and conferences.
Can I see a full-length sample of a similar video?
Yes. Corporate work is organized by video type so you can quickly find relevant examples, including conference videography, corporate video production, live event videography, real estate videography, small business promo videos, and livestreaming services.
What types of conferences do you film?
Best Made Videos® provides full-service coverage for conferences, conventions, and summits—from single-day meetings to multi-day gatherings. Coverage can include keynotes, panels, breakout sessions, sponsor activations, and the “pulse” of the event: attendee engagement, networking, and real reactions—while coordinating smoothly with planners and AV teams.
Do you offer corporate or conference photography services?
Best Made Videos® focuses on videography and can recommend or partner with highly rated corporate and conference photographers in Seattle when needed.
Where is Best Made Videos® located?
Best Made Videos® is based in West Seattle, Washington.
Do you offer destination videography services?
Yes. Best Made Videos® is available for destination and travel videography anywhere in the world.
Why should I choose Best Made Videos® over another corporate videographer?
Corporate projects often require speed, reliability, and brand-safe storytelling. Best Made Videos® emphasizes fast turnaround when timelines are tight, professional interview and storytelling experience, reliable event execution, transparent pricing, and strong technical capability for complex productions (including multi-camera and live-stream logistics when needed).
Will you be the lead shooter, or will you send an associate team?
Reid Johnson will be the lead videographer on-site, alongside any contracted associate videography team members if your event requires additional coverage.
What moments or events do you capture during a conference or trade show?
Coverage typically includes main stage/keynotes, panels, and breakout sessions, plus attendee engagement and reactions, networking and “in-between” moments, branded B-roll (signage, venue scale, details), and optional on-the-spot testimonials or soundbites for future marketing.
What do you and your team wear?
Typically black slacks and a black shirt (or venue-required attire) to blend in professionally and stay unobtrusive.
Are you fully insured?
Yes. A Certificate of Insurance (COI) can be provided upon request.
Will you perform a site walkthrough or tech rehearsal?
A pre-event walkthrough or tech rehearsal can be requested on a case-by-case basis. Depending on timing and distance, a fee may apply.
How do you handle audio?
Depending on the event, audio can be captured using dedicated microphones and recorders, or by working alongside your AV team to record clean feeds with redundancy.
Do you record to dual card slots?
Yes. Cameras record dual-slot for redundancy, and footage is backed up in multiple locations after your event.
Do you provide 4K exports?
Yes. Deliverables can be exported in the resolution and file type you need, including 4K when requested.
Do you offer same-day or next-day social media edits?
Yes. For conferences and trade shows, overnight recap highlight edits can be provided when requested.
Do you provide closed captioning or accessibility options?
Yes. Closed captions can be provided, including burned-in (permanent) captions on exported video files.
What is your revision policy?
Corporate video projects include two rounds of feedback and edits.
What is the turnaround time for the final master film?
Most corporate edits are delivered in about two weeks unless otherwise specified (and faster timelines are available for certain event recap needs).
Who owns the final product?
You own the final deliverables. Best Made Videos® generally retains the right to display work for portfolio/marketing purposes unless otherwise agreed.
What is your data backup and archiving workflow?
Footage is protected with a multi-step data preservation process using redundant backups (such as local and cloud storage, and additional archival methods as needed).
How do you handle talent releases for attendees?
If needed, Best Made Videos® can provide recommended signage and/or release forms to support attendee filming at your event.