#trending in video - November 22, 2024

Making arrangements for video outcome in 2025

Greater organizations have the financial plan to enlist offices or specialists such as myself to deal with their videostrategy, however I'm here to engage private companies — the people who are rough, ingenious, and prepared to punch way over their weight.

Today starts a 7-week brief training intended to prepare you and your business for a strong video showcasing effort in 2025. I'm taking an essential, bit by bit approach and sharing the insider mysteries generally saved for enormous financial plan clients. On the off chance that you're an entrepreneur hoping to step up, you're going to get the plan to rival the large players — no puff, simply significant systems.

Before we get into the low down of creation, technique, and circulation before very long, you want to comprehend the reason why video advertising is so fundamental, the advantages it brings, and how it can separate you from your rivals. How about we separate why video advertising is urgent for your business, particularly as we head into 2025.

Independent ventures enjoy an exceptional upper hand over bigger organizations — you're more dexterous and versatile. This adaptability implies that not at all like huge brands that need to explore layers of endorsement, independent companies can move quickly and be more responsive delivering true, captivating video content that resounds with your crowd.

Essentially all buyer web traffic is video. It's the thing individuals are consuming on Instagram, Facebook, and YouTube. With simply a cell phone, some innovativeness, and a strong arrangement you can catch the consideration of a close to limitless pool of likely clients.

Advantages of integrating video into your advertising system:

1. Expands Brand Mindfulness: Videos are a phenomenal method for getting your image before new eyes. Stages like YouTube and TikTok are worked for revelation, implying that a very much created video can become a web sensation and acquaint your business with thousands, on the off chance that not millions, of expected clients.

2. Supports Commitment: Individuals are bound to draw in with video content than some other kind of post. Whether it's a speedy instructional exercise, an item demo, or an in the background take a gander at your business, videos catch consideration and urge watchers to like, remark, and offer.

3. Drives Transformations: Adding a video to your greeting page can increment changes by as much as 80%. Videos assist likely clients with understanding your items or administrations better, tending to their problem areas and showing them the worth you offer. This can essentially help your deals.

4. Further develops Search engine optimization: Google loves video content. By adding videos to your site and upgrading them with the right watchwords, you can further develop your web search tool positioning. This implies more natural traffic and higher perceivability for your business.

5. Assembles Trust and Validity: Videos permit you to be credible and straightforward, which constructs entrust with your crowd. Whether it's through client tributes, contextual analyses, or live back and forth discussions, video content can situate your image as an expert in your industry.

The best part is, you needn't bother with an extravagant studio or a gigantic financial plan to make video promoting work for your business. Everything no doubt revolves around innovativeness, consistency, and understanding what your crowd needs to see.

Why This present time Is the Opportunity to Begin

In the event that you're still vacillating about video showcasing, let me get straight to the point: 2025 will be the extended time of video. As additional organizations get on, the opposition will just get harder. In any case, by beginning now, you can stretch out beyond the bend and lay out serious areas of strength for a preceding every other person bounces in.

This week, I believe that you should contemplate how video can squeeze into your current advertising methodology.

Everything that accounts could you at any point say? How might you utilize video to feature your items, feature your clients, or offer your mastery? Over the course of the following a month and a half, I'll direct you through the method involved with arranging, making, and upgrading videos that will assist your business with flourishing.

Your Activity Plan during the current Week

To start things off, begin conceptualizing thoughts for your most memorable video. Ponder your remarkable selling focuses, your image story, or normal inquiries your clients have. Record something like three thoughts that you can transform into short, captivating videos.

Toward the finish of this 7-week brief training, you'll be prepared to send off a video promoting system that will get your business in a good position in 2025. Thus, get invigorated — this is only the start.

Corporate Videography FAQs

Answers for companies looking for event videography, corporate branding videos, convention coverage, and more.

What videography services do you provide?
Best Made Videos® is a full-service video production company focusing on live events, conferences, corporate branding videos, small business marketing videos, weddings, and more.
What is your experience with corporate events specifically?
Reid Johnson, owner of Best Made Videos®, has been a corporate videographer for over 18 years and has filmed for companies such as Amazon and Microsoft, plus a wide range of organizations and conferences.
Can I see a full-length sample of a similar video?
Yes. Corporate work is organized by video type so you can quickly find relevant examples, including conference videography, corporate video production, live event videography, real estate videography, small business promo videos, and livestreaming services.
What types of conferences do you film?
Best Made Videos® provides full-service coverage for conferences, conventions, and summits—from single-day meetings to multi-day gatherings. Coverage can include keynotes, panels, breakout sessions, sponsor activations, and the “pulse” of the event: attendee engagement, networking, and real reactions—while coordinating smoothly with planners and AV teams.
Do you offer corporate or conference photography services?
Best Made Videos® focuses on videography and can recommend or partner with highly rated corporate and conference photographers in Seattle when needed.
Where is Best Made Videos® located?
Best Made Videos® is based in West Seattle, Washington.
Do you offer destination videography services?
Yes. Best Made Videos® is available for destination and travel videography anywhere in the world.
Why should I choose Best Made Videos® over another corporate videographer?
Corporate projects often require speed, reliability, and brand-safe storytelling. Best Made Videos® emphasizes fast turnaround when timelines are tight, professional interview and storytelling experience, reliable event execution, transparent pricing, and strong technical capability for complex productions (including multi-camera and live-stream logistics when needed).
Will you be the lead shooter, or will you send an associate team?
Reid Johnson will be the lead videographer on-site, alongside any contracted associate videography team members if your event requires additional coverage.
What moments or events do you capture during a conference or trade show?
Coverage typically includes main stage/keynotes, panels, and breakout sessions, plus attendee engagement and reactions, networking and “in-between” moments, branded B-roll (signage, venue scale, details), and optional on-the-spot testimonials or soundbites for future marketing.
What do you and your team wear?
Typically black slacks and a black shirt (or venue-required attire) to blend in professionally and stay unobtrusive.
Are you fully insured?
Yes. A Certificate of Insurance (COI) can be provided upon request.
Will you perform a site walkthrough or tech rehearsal?
A pre-event walkthrough or tech rehearsal can be requested on a case-by-case basis. Depending on timing and distance, a fee may apply.
How do you handle audio?
Depending on the event, audio can be captured using dedicated microphones and recorders, or by working alongside your AV team to record clean feeds with redundancy.
Do you record to dual card slots?
Yes. Cameras record dual-slot for redundancy, and footage is backed up in multiple locations after your event.
Do you provide 4K exports?
Yes. Deliverables can be exported in the resolution and file type you need, including 4K when requested.
Do you offer same-day or next-day social media edits?
Yes. For conferences and trade shows, overnight recap highlight edits can be provided when requested.
Do you provide closed captioning or accessibility options?
Yes. Closed captions can be provided, including burned-in (permanent) captions on exported video files.
What is your revision policy?
Corporate video projects include two rounds of feedback and edits.
What is the turnaround time for the final master film?
Most corporate edits are delivered in about two weeks unless otherwise specified (and faster timelines are available for certain event recap needs).
Who owns the final product?
You own the final deliverables. Best Made Videos® generally retains the right to display work for portfolio/marketing purposes unless otherwise agreed.
What is your data backup and archiving workflow?
Footage is protected with a multi-step data preservation process using redundant backups (such as local and cloud storage, and additional archival methods as needed).
How do you handle talent releases for attendees?
If needed, Best Made Videos® can provide recommended signage and/or release forms to support attendee filming at your event.