#trending in video - October 10, 2022

3 Hints On the most proficient method to Expand Twitter Video for Advertising

Video is the most captivating substance design, across all stages, and keeping in mind that short-structure cuts are the focal point existing apart from everything else, all video designs merit thinking about inside your more extensive computerized advertising technique.

And keeping in mind that Twitter hasn't followed TikTok down the way of more limited cuts (I mean, it previously attempted that with Plant, I surmise), it has looked to give video content more clarity of mind, with the expansion of full-screen video show designs, and another video-explicit component area inside the Investigate tab.

As a matter of fact, Twitter says that 71% of all client meetings in the application presently include video, while clients likewise scroll more slow in-transfer when video content is shown.

That merits considering - and assuming you're hoping to amplify your Twitter video approach, these tips from Twitter give an extra course to video content in the application.

1. Keep Videos Short and Basic

Obviously, given the previously mentioned pattern towards more limited video cuts, and the concise idea of tweets generally, Twitter says that more limited videos perform better in the application.

"Our examination shows more limited advertisements (6 to 15 seconds) are more successful at driving thought and buy expectation."

Twitter likewise says that brands ought to utilize short tweets to go with their video cuts, with 10 words/50 characters being a strong objective (up to 30 words/160 characters for additional itemized portrayals).

2. Incorporate Item, Individuals and Noticeable Marking

Twitter says that tweeted video clasps ought to incorporate these components:

Unmistakable marking — Your image name and logo ought to show up at the actual beginning of the video and inside the initial four seconds

Solid tones — Utilize predominant varieties inside the video, near your image's range

Your item or administration — Incorporate your item/administration inside the initial three seconds and guarantee it's present on screen for 75% of the video

Individuals — Genuine individuals resound. Counting a human presence, a superstar or a group functions admirably

A sound-off methodology — Captions guarantee openness for all and can assist with catching in a hurry versatile watchers.

These are great, general aide notes for video content, and guaranteeing that you're boosting your marking and review open doors.

3. Associate with What's going on

Twitter says that individuals come to the application to stay in contact with the most recent news and updates, and the more that you can associate your image informing into something very similar, the better.

Twitter says that effective missions see more noteworthy review and brand mindfulness, which merits figuring into your preparation, particularly around occasional occasions.

Twitter likewise prescribes that brands consider Interface missions to guarantee they connect into pertinent conversations over time.

Twitter promotion tips

These are a few convenient notes, which could assist with guaranteeing that your Twitter promotion crusades stay doing great, and that you expand the chances of the stage.

Be that as it may, on the off chance that you are thinking about Twitter crusades, you better get in fast - before Elon Musk arrives in a closes down all publicizing in the app*.

It very well may be an effective method for working on your range and reverberation this Christmas shopping season. Thanks again!!

Corporate Videography FAQs

Answers for companies looking for event videography, corporate branding videos, convention coverage, and more.

What videography services do you provide?
Best Made Videos® is a full-service video production company focusing on live events, conferences, corporate branding videos, small business marketing videos, weddings, and more.
What is your experience with corporate events specifically?
Reid Johnson, owner of Best Made Videos®, has been a corporate videographer for over 18 years and has filmed for companies such as Amazon and Microsoft, plus a wide range of organizations and conferences.
Can I see a full-length sample of a similar video?
Yes. Corporate work is organized by video type so you can quickly find relevant examples, including conference videography, corporate video production, live event videography, real estate videography, small business promo videos, and livestreaming services.
What types of conferences do you film?
Best Made Videos® provides full-service coverage for conferences, conventions, and summits—from single-day meetings to multi-day gatherings. Coverage can include keynotes, panels, breakout sessions, sponsor activations, and the “pulse” of the event: attendee engagement, networking, and real reactions—while coordinating smoothly with planners and AV teams.
Do you offer corporate or conference photography services?
Best Made Videos® focuses on videography and can recommend or partner with highly rated corporate and conference photographers in Seattle when needed.
Where is Best Made Videos® located?
Best Made Videos® is based in West Seattle, Washington.
Do you offer destination videography services?
Yes. Best Made Videos® is available for destination and travel videography anywhere in the world.
Why should I choose Best Made Videos® over another corporate videographer?
Corporate projects often require speed, reliability, and brand-safe storytelling. Best Made Videos® emphasizes fast turnaround when timelines are tight, professional interview and storytelling experience, reliable event execution, transparent pricing, and strong technical capability for complex productions (including multi-camera and live-stream logistics when needed).
Will you be the lead shooter, or will you send an associate team?
Reid Johnson will be the lead videographer on-site, alongside any contracted associate videography team members if your event requires additional coverage.
What moments or events do you capture during a conference or trade show?
Coverage typically includes main stage/keynotes, panels, and breakout sessions, plus attendee engagement and reactions, networking and “in-between” moments, branded B-roll (signage, venue scale, details), and optional on-the-spot testimonials or soundbites for future marketing.
What do you and your team wear?
Typically black slacks and a black shirt (or venue-required attire) to blend in professionally and stay unobtrusive.
Are you fully insured?
Yes. A Certificate of Insurance (COI) can be provided upon request.
Will you perform a site walkthrough or tech rehearsal?
A pre-event walkthrough or tech rehearsal can be requested on a case-by-case basis. Depending on timing and distance, a fee may apply.
How do you handle audio?
Depending on the event, audio can be captured using dedicated microphones and recorders, or by working alongside your AV team to record clean feeds with redundancy.
Do you record to dual card slots?
Yes. Cameras record dual-slot for redundancy, and footage is backed up in multiple locations after your event.
Do you provide 4K exports?
Yes. Deliverables can be exported in the resolution and file type you need, including 4K when requested.
Do you offer same-day or next-day social media edits?
Yes. For conferences and trade shows, overnight recap highlight edits can be provided when requested.
Do you provide closed captioning or accessibility options?
Yes. Closed captions can be provided, including burned-in (permanent) captions on exported video files.
What is your revision policy?
Corporate video projects include two rounds of feedback and edits.
What is the turnaround time for the final master film?
Most corporate edits are delivered in about two weeks unless otherwise specified (and faster timelines are available for certain event recap needs).
Who owns the final product?
You own the final deliverables. Best Made Videos® generally retains the right to display work for portfolio/marketing purposes unless otherwise agreed.
What is your data backup and archiving workflow?
Footage is protected with a multi-step data preservation process using redundant backups (such as local and cloud storage, and additional archival methods as needed).
How do you handle talent releases for attendees?
If needed, Best Made Videos® can provide recommended signage and/or release forms to support attendee filming at your event.