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#trending in video - March 17, 2021

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Good morning and welcome to the #trending in video blog from your friends at Best Made Videos®. We are a Seattle-based live event wedding videography company and we use this video marketing blog to help you take your video content creation to the next level and beyond, whether you are based in Seattle, the Pacific Northwest or otherwise. Today we are looking at an article from morningbrew.com and they are talking about some tips to make your video content perform better on various social media sites online.

Three Tips to Make Social Video Perform Better, Courtesy of the Beauty Industry 

For example, stop-movement videos drove 58% higher deals, at this point got 176% less media speculation than the normal video. 

This week, video-as-a-administration stage QuickFrame sorted out some way to make its magnificence customers' social video content perform surprisingly better. It shared examination of said customers' video content across Facebook and Instagram throughout the most recent four months with Marketing Brew. 

Furthermore, uplifting news—the experiences apply to social video procedures outside the magnificence space, as well. 

1. Stop-movement videos = way underestimated in video creation

"They drove 58% higher deals, at this point got 176% less media venture than the normal video." 

Takeaway: If you need a champion (and simple) social video methodology, take the movement style for a trial. 

2. Item driven videos >>> 

Videos that focused the item, rather than ability discussing the item, gathered 26% better yield on promotion spend (ROAS). 

Takeaway: Influencers should show instead of tell—cost per activity (CPA) increments by 17% when videos show an individual really utilizing the item. 

3. Use tributes shrewdly 

Magnificence advertisers looove a tribute style video—QuickFrame gauges they've put every available ounce of effort more in tributes than some other arrangement. 

However, that doesn't mean they're an especially viable deals motor: Testimonials experience a 16% below contrasted with the normal video. 

Takeaway: If you need a tribute for your social video content arrangement, keep away from salesy language at all costs this obsolete analogy.

Thanks again for stopping by, whether you are here in Seattle, in the Pacific Northwest or elsewhere, I hope these tips help you take your video content creation to the next level and beyond. Thanks again and take care, thanks for coming to reading the #trending in video blog courtesy of your friends at Best Made Videos®.

Corporate Videography FAQs

Answers for companies looking for event videography, corporate branding videos, convention coverage, and more.

What videography services do you provide?
Best Made Videos® is a full-service video production company focusing on live events, conferences, corporate branding videos, small business marketing videos, weddings, and more.
What is your experience with corporate events specifically?
Reid Johnson, owner of Best Made Videos®, has been a corporate videographer for over 18 years and has filmed for companies such as Amazon and Microsoft, plus a wide range of organizations and conferences.
Can I see a full-length sample of a similar video?
Yes. Corporate work is organized by video type so you can quickly find relevant examples, including conference videography, corporate video production, live event videography, real estate videography, small business promo videos, and livestreaming services.
What types of conferences do you film?
Best Made Videos® provides full-service coverage for conferences, conventions, and summits—from single-day meetings to multi-day gatherings. Coverage can include keynotes, panels, breakout sessions, sponsor activations, and the “pulse” of the event: attendee engagement, networking, and real reactions—while coordinating smoothly with planners and AV teams.
Do you offer corporate or conference photography services?
Best Made Videos® focuses on videography and can recommend or partner with highly rated corporate and conference photographers in Seattle when needed.
Where is Best Made Videos® located?
Best Made Videos® is based in West Seattle, Washington.
Do you offer destination videography services?
Yes. Best Made Videos® is available for destination and travel videography anywhere in the world.
Why should I choose Best Made Videos® over another corporate videographer?
Corporate projects often require speed, reliability, and brand-safe storytelling. Best Made Videos® emphasizes fast turnaround when timelines are tight, professional interview and storytelling experience, reliable event execution, transparent pricing, and strong technical capability for complex productions (including multi-camera and live-stream logistics when needed).
Will you be the lead shooter, or will you send an associate team?
Reid Johnson will be the lead videographer on-site, alongside any contracted associate videography team members if your event requires additional coverage.
What moments or events do you capture during a conference or trade show?
Coverage typically includes main stage/keynotes, panels, and breakout sessions, plus attendee engagement and reactions, networking and “in-between” moments, branded B-roll (signage, venue scale, details), and optional on-the-spot testimonials or soundbites for future marketing.
What do you and your team wear?
Typically black slacks and a black shirt (or venue-required attire) to blend in professionally and stay unobtrusive.
Are you fully insured?
Yes. A Certificate of Insurance (COI) can be provided upon request.
Will you perform a site walkthrough or tech rehearsal?
A pre-event walkthrough or tech rehearsal can be requested on a case-by-case basis. Depending on timing and distance, a fee may apply.
How do you handle audio?
Depending on the event, audio can be captured using dedicated microphones and recorders, or by working alongside your AV team to record clean feeds with redundancy.
Do you record to dual card slots?
Yes. Cameras record dual-slot for redundancy, and footage is backed up in multiple locations after your event.
Do you provide 4K exports?
Yes. Deliverables can be exported in the resolution and file type you need, including 4K when requested.
Do you offer same-day or next-day social media edits?
Yes. For conferences and trade shows, overnight recap highlight edits can be provided when requested.
Do you provide closed captioning or accessibility options?
Yes. Closed captions can be provided, including burned-in (permanent) captions on exported video files.
What is your revision policy?
Corporate video projects include two rounds of feedback and edits.
What is the turnaround time for the final master film?
Most corporate edits are delivered in about two weeks unless otherwise specified (and faster timelines are available for certain event recap needs).
Who owns the final product?
You own the final deliverables. Best Made Videos® generally retains the right to display work for portfolio/marketing purposes unless otherwise agreed.
What is your data backup and archiving workflow?
Footage is protected with a multi-step data preservation process using redundant backups (such as local and cloud storage, and additional archival methods as needed).
How do you handle talent releases for attendees?
If needed, Best Made Videos® can provide recommended signage and/or release forms to support attendee filming at your event.